The end of one year always makes us look forward to the next. Of course, this year is no different. We wonder: What’s going to happen? What will be the ‘big thing’? What trends will disappear? The end of the year also means it is time to start planning ahead for next year. What should we do? Where should we invest our time, our money, our efforts? Because the digital marketing world is constantly changing, these questions can be hard to answer. The truth is, if you want to compete you need to keep up. Of course, you can never know exactly what is going to happen. But by looking back at 2014, we can see some emerging trends we expect will only increase in the coming year. In this article we will discuss the three major trends we are expecting for 2015 in the digital marketing world.