B2B Lead Generation: How Email Gets You There Faster
B2B lead generation and email marketing go hand in hand. Nearly half of marketers consider email marketing to be their most effective lead generation tool, not to mention the easiest to execute. Crain’s BtoB Magazine cites that B2B marketers also consider it their most effective channel for generating revenue. When it comes to B2B lead […]
8 Lead Generation Best Practices to Improve Marketing Success
When it comes to lead generation, quality always trumps quantity. If you want to see a respectable ROI, you can’t simply collect cold contacts; you have to turn them into warm, qualified sales leads. Here are eight lead generation best practices that can help you do just that.
6 Ways Lead Generation Software Can Save You Time
Generating leads the old-fashioned way can be a colossal time suck. We’re not saying traditional inbound marketing and lead nurturing campaigns need to go the way of the dodo, but why settle for a snail’s pace when there is a faster alternative readily available?
The Ongoing Debate: To Build or Purchase Email List … That Is the Question
To build or purchase email list, that is the age-old question for marketers, isn’t it? While the debate will likely rage on for many years to come, you need an answer and an actionable plan today—and that’s exactly what you get when you purchase email list.
7 Clever Ways to Identify if Your Email Marketing Service is Working for You (Or Against You)
B2B email marketing continues to play a major role in business today. In fact, 73 percent of marketers consider email marketing to be core to their business, with 60 percent calling email a critical enabler of products and services. With so much riding on the success of your email campaigns, you need to know that […]
The Benefits of High Quality Bulk Email Software
If you want to fill the funnel with qualified sales leads, there’s no quicker way to jumpstart the process than by buying email lists. A reputable provider can work within your set parameters to provide a list of leads targeted not only for your industry, but also for your specific needs. But once you have […]
The Benefits of Buying Email Lists
To run a successful email campaign, you need targeted, quality leads. While passively marketing to existing prospects may sound like a safe way to generate referrals and build your database, it requires a long-term investment in time and resources that you may not be able to afford. By buying email lists, however, you can reduce […]
How to Effectively Verify Email Addresses to Generate More Leads
Email is a low-cost, effective marketing tool that has the ability to offer big pay-offs. While building a good list takes time, it’s also important to ensure your list is cleaned. Verifying email addresses one-by-one is time consuming. And many marketers don’t take the time to verify email address on their list. Failing to check each email address can result […]
Lead Qualification Services … Are They Worth It?
The short answer: yes. If you have cold leads in your funnel. But without a continuous flow of new prospects, and no way of acquiring them, you might as well throw-in-the-towel and close up shop. It’s obviously not an option any savvy business owner would take. So, let’s take a step back and examine how […]
Email Lists: It’s All About the Quality
Remember when you were a kid? Of course you do. But, do you remember the ridiculous lies your parents told you? Like, “Drinking coffee will make you short.” “If you go outside with wet hair, you’ll catch a cold.” “Eating chocolate causes acne.” (Okay, maybe there’s some truth to this one). Similar to parenting, there is […]
