Clickback supports Community Care with Toys and Food at Christmas | Clickback

On December 14th, 2018, the Clickback staff generously donated toys and food to Community Care. Each year, Community Care hosts the Great Holiday Food Drive in St. Catharines, where Niagara residents are encouraged to “Stuff the Bus”. This is Community Care’s biggest charitable event of the year, with the event taking place at two […]
Buying Targeted Email Lists for Your Business – What You Need to Know

Are you thinking about buying a targeted email list for your business? In theory, this sounds like a great way to reach more business contacts in your industry, right? Well, there are a lot of misinformed marketers floating around that will tell you that this is a bad idea. They’ll tell you that sending emails […]
How to Set up SPF Records using Clickback MAIL | Clickback

Have you ever had to set up an SPF Record before? It’s one of the standard methods of fighting spam on the internet. Learning how to set up an SPF record is one of the first steps to take when using the Clickback MAIL email lead generation software. What is an SPF Record? Consider an SPF record (Sender Policy Framework) to be like…
What’s the best way to approach cold website visitor leads with Clickback WEB?

Clickback WEB gives you more than just the company names, it gives you the opportunity to purchase the full contact details of the leads you uncover. This means that your sales team can use this information to reach out to specific contacts using their method of choice. For some, this will be reaching out […]
Cold Follow-Up Email Best Practices and Tips

It’s no surprise that sending cold email campaigns can be a great way to generate new sales leads for your business. Once you’ve got a proven way to reach the inbox of your cold contacts, the next step is getting them to respond. You’ll find lots of practical advice for creating the perfect follow-up email online, but the truth is, your approach will depend on your audience. It’s up…
How to Use Google Analytics for B2B Lead Generation

Did you know that you can use Google Analytics for B2B lead generation? This free tool has been in operation since 2005 and is the most widely used web analytics service on the internet. It’s an essential tool for marketers looking to improve website performance and conversion rate. The data provided is extremely useful for content […]
How to Send Effective Bulk Email Campaigns (5 Tips)

With the right approach, sending a bulk email campaign can be a great way to expand your reach, generate leads and increase revenue. But to get the optimal results from your campaign and maximize your return on investment, you’ll need
Why You Need an Email List Cleaning Service

We all know that email marketing can be an extremely effective way to reach a B2B audience to promote and sell your business, but the destiny of your online efforts relies heavily on the quality of your email list. When someone says you need an email list cleaning service, what…
Turn Your Website Into a Sales Prospecting Tool

Marketing and Sales teams understand that the bulk of the B2B buyer journey takes place in the form of online research and exploration. Decision makers will Google your brand, read reviews and explore the content on your website long before they choose to move…
Generate More B2B Leads by Tracking Visitors to your Website
If your digital marketing team has done its job, your website will include valuable information and high-quality content surrounding your unique business solutions. Inbound marketing focuses on attracting new customers by providing helpful…