In a report by Marketing Sherpa, researchers found that segmented and targeted remarketing emails had a 208 per cent higher conversion rate than those of their regular campaigns. Remarketing has become a must-have tool in every sales and lead generation email campaign. It is an efficient way to advertise to only those contacts interested in your product and/or service and gives your company the ability to segment and target your marketing efforts to increase your overall return on investment.

Clickback’s EMIT (Email Marketing Intelligence Technology) allows companies to remarket to specific contacts in their audience pool based on what their contacts have previously shown interested in.

EMIT software gives your company:

• Deeper email campaign targeting
• Improved efficiency in sales teams
• Driven performance in marketing departments
• Higher conversions with targeted campaigns

Improve the quality of your lead generation tactics today.