How to Grow Your B2B Email List Quickly and Easily | Clickback
When it comes to B2B email marketing, it’s all about the quality of the content you deliver to your audience. This is easier said than done, as the perceived value of your content will differ between prospects. Even an ultra-targeted email list…
Mass Email Marketing: Dead Channel or Secret Weapon? | Clickback
When you Google “mass email marketing”, you’ll find some pretty contradictory information. Two of the headlines at the top of my page: Mass Email Is Dead. Try This Better Marketing Strategy Instead, and Mass Email Marketing Is Not Dead: Tips for Winning. The former is a 2019 HubSpot article – makes sense that an inbound-marketing platform would […]
